… The Sound Is, Ninety Eight Point Seven …
[Description by Uncle Ricky]
The Sound Is WOR-FM, New York, and these bold, brassy and heavily reverbed jingles from Commercial Recording Corporation (CRC) were used in the early days of the station’s “rock ‘n’ roll” music format. They were apparently recorded and broadcast in stereo, however, this exhibit is mono. Still, these babies had a lot of “kick” and they punch through here, too.
“The Sound Is” was the name of CRC Jingle Series #43. According to Don Worsham (The Hits Between The Hits) Doc Severinsen played trumpet on this series.