WJAR Providence PAMS Jingle Master, Part 2 (0:14:59)

… 03-11-2002 00:00 …
Try It! The New Nine Twenty… [By Uncle Ricky] Here is a composite of Reels Three and Four of the four 7-inch, 15IPS master jingle reels that PD Dave Hedrick and Tom McMurray delivered to WJAR/Providence after spending several days at PAMS in 1973. These are classic PAMS for Oldies-formatted WJAR, using the WABC signature. This composite begins with a blend of instrumental logos from an early PAMS series and some custom chants for the “Try It” campaign that WJAR introduced to Providence in 1973, when the station changed from an old-line news/talk format to a Glitter Oldies format. The billboard text was white on black, and mysterious messages appeared on hundreds (maybe thousands?) of billboards in the metro area: Try It For Breakfast , Try It At Work , Try It In Bed , Try It In Your Car and finally, Try It NOW! , with a big orange logo finally revealing the “It” as 920 WJAR. Give Me That Old Time Music was a custom jingle that ran on both WJAR and WBT at the time. Jingles for Morning guy Charlie Jefferds , Sales Manager Howie Holland and Sunday Night Hall of Fame host Mike Ivers are all featured in this breathless quarter-hour of classic PAMS jings. It’s capped off with a Golden Hours montage, in tribute to the ancient SMC automation that played carts all night. A cost-cutting thing, remember those? Once again, Broadband Visitors (the People With Bandwidth) will note the exceptional fidelity of this exhibit! It’s one generation off the master, and I personally made the dub with perfectly tweaked Scully 280 machines on cherry Scotch reel tape . . . 29 years ago.
920 WJAR LOGO

Welcome to the new ReelRadio!

This site is now operated by the North Carolina Broadcast History Museum. 

We want to thank the board of ReelRadio, Inc. for their stewardship since the passing of the founder Richard Irwin in 2018.  It has not been easy and they have maintained the exhibits for future generations to enjoy.

I met Richard Irwin, aka Uncle Ricky, when we were freshmen at East Carolina University.  We both had worked at local stations in our hometowns.  No one was more passionate about radio, especially Top 40 radio, than my friend Richard. 

Our goals with this site are to preserve the exhibits and make them available free of charge for people to enjoy.  Over time, we hope to add some airchecks to the site.  This will not happen immediately.  Time and resources will determine the future of new exhibits. 

Many thanks to the web folks at the Beasley Media Group for countless hours of work.  Again thanks to the board members of ReelRadio, Inc. for their faith in us. 

Richard Irwin’s hope was that his site would live on long after his passing. He said, “I hope REELRADIO will survive as my contribution to the ‘radio business’. The business is allowed to forget me, but the business should never forget the great era of radio that we celebrate here”.

We remember Richard and we thank him. If you enjoy this new site, we would appreciate a contribution. We hope you enjoy the new ReelRadio!

Carl Davis
Trustee
North Carolina Broadcast History Museum