[Description by Uncle Ricky]
“You know, it’s been a long time since a jingle company came out with a real exciting ID series…” Or so they said in 1973. These jingles are representative of the great talent at TM Productions in 1973. Many of the cuts are reflective of the popular tunes of the time, while retaining traditional arrangements. The overall presentation is first-rate, too, even though the jingles sound better than most of the vinyl used in this demo.
Jingles for weekends and special events can define a higher form of radio station – a Place to Be, not just a brand name. (Weekends are WNBC days). Of course, the goofy “Oldies” DJ was probably a mistake… or was it still funny then?
I’m not a big fan of the “kid” vocal groups featured on some of these cuts, but it does reflect the family-friendly focus of the popular personality and music format at flagship WNBC. This is a fun old-timey jingle demo, and the Timmy Thomas cut  simple as it is  knocks me out.