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The Really Ripoff Production Heavy Jingle Company (0:09:53)

The Jay Philpott Collection
… “Stand by for action, just as soon as I can reach the other tape recorder…” “Watch it, this guy’s been drinkin’ and smokin’ tonight…” …

This parody lampoons the jingle package demos that flooded programmer’s offices in the 70’s. This was created by now broadcast consultant Pete Salant (the narrator of Nine) at the age of 19. Pete says he produced both the “Really Ripoff Production Company” and the “Heavy Jingle Company” several weeks apart in the minimally equipped production studio of WKBR, Manchester, New Hampshire. Nine was created a year later.

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Welcome to the new ReelRadio!

This site is now operated by the North Carolina Broadcast History Museum. 

We want to thank the board of ReelRadio, Inc. for their stewardship since the passing of the founder Richard Irwin in 2018.  It has not been easy and they have maintained the exhibits for future generations to enjoy.

I met Richard Irwin, aka Uncle Ricky, when we were freshmen at East Carolina University.  We both had worked at local stations in our hometowns.  No one was more passionate about radio, especially Top 40 radio, than my friend Richard. 

Our goals with this site are to preserve the exhibits and make them available free of charge for people to enjoy.  Over time, we hope to add some airchecks to the site.  This will not happen immediately.  Time and resources will determine the future of new exhibits. 

Many thanks to the web folks at the Beasley Media Group for countless hours of work.  Again thanks to the board members of ReelRadio, Inc. for their faith in us. 

Richard Irwin’s hope was that his site would live on long after his passing. He said, “I hope REELRADIO will survive as my contribution to the ‘radio business’. The business is allowed to forget me, but the business should never forget the great era of radio that we celebrate here”.

We remember Richard and we thank him. If you enjoy this new site, we would appreciate a contribution. We hope you enjoy the new ReelRadio!

Board of NCBHP
North Carolina Broadcast History Project