… sometime this afternoon, I’ll be opening the last present under the WAPP Christmas Apple Tree …
With Top 40 giants Z100 (WHTZ-FM) and WPLJ-FM already at each other’s throats,
I’m still curious as to what convinced Doubleday to join the CHR war with its move-in, WAPP-FM, in late 1984. Z100 and WPLJ both had impressive ratings, and WAPP had some signal limitations, especially in the important New Jersey suburbs.
WAPP did have a good product and brought in heavyweights from around the country, including Harry Nelson,
Gary Spears and Bobby Ocean.
But the station was out of the CHR format a few months later.
THIS CONTENT WAS CONTRIBUTED TO REELRADIO EXCLUSIVELY. Duplication and/or distribution is a violation of our Terms Of Service.