Bruce Murdock, KREM Spokane WA. September 1974 (0:35:00)

… ahrrr brandy… such a fine girl you are — come play with my mizzen mast! — whoo ho ho!! …

In 1974, Bruce Murdock moved from KING Broadcasting’s KGW in Portland, Oregon, where he held down the 10pm-2am shift, to the company’s Spokane station, KREM and his first ever morning show.Bruce Murdock and Bill Cooper, January 2005

Bruce soon returned to KGW to take over the morning slot. In 1977 he was tapped to move to mornings at KING/Seattle. When he did, Craig Walker took over the KGW morning show.

Bruce was on the air in the Seattle market for 26-years, most recently at Sandusky’s KLSY. This story now comes full circle. As of Monday January 17, 2005, Bruce returns to Portland to take over the morning show on K103-FM/KKCW, replacing Craig Walker who is retiring after a 33-year career in Portland radio.

Picture of Bruce Murdock and Bill Cooper, January 2005

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Welcome to the new ReelRadio!

This site is now operated by the North Carolina Broadcast History Museum. 

We want to thank the board of ReelRadio, Inc. for their stewardship since the passing of the founder Richard Irwin in 2018.  It has not been easy and they have maintained the exhibits for future generations to enjoy.

I met Richard Irwin, aka Uncle Ricky, when we were freshmen at East Carolina University.  We both had worked at local stations in our hometowns.  No one was more passionate about radio, especially Top 40 radio, than my friend Richard. 

Our goals with this site are to preserve the exhibits and make them available free of charge for people to enjoy.  Over time, we hope to add some airchecks to the site.  This will not happen immediately.  Time and resources will determine the future of new exhibits. 

Many thanks to the web folks at the Beasley Media Group for countless hours of work.  Again thanks to the board members of ReelRadio, Inc. for their faith in us. 

Richard Irwin’s hope was that his site would live on long after his passing. He said, “I hope REELRADIO will survive as my contribution to the ‘radio business’. The business is allowed to forget me, but the business should never forget the great era of radio that we celebrate here”.

We remember Richard and we thank him. If you enjoy this new site, we would appreciate a contribution. We hope you enjoy the new ReelRadio!

Carl Davis
Trustee
North Carolina Broadcast History Museum