Bob Shannon, KDKA Pittsburgh, 1973 (0:14:20)

… the toy is called ‘Modern World’, and no matter how the kid does it, it comes out wrong …

[Description by Mike Lynch]It began on November 2, 1920 when Leo Rosenberg broadcast the results of the
Harding-Cox Presidential election. KDKA wasn’t the first broadcaster, but the station’s claim as “the first ” is correct if you consider that it was the first commercial radio station to be issued a broadcasting license.It was KDKA that hired the first full-time radio announcer in broadcast history when
Harold W. Arlin came on board as the station’s staff announcer. Arlin introduced many great celebrities such as William Jennings Bryan and Will Rogers.

KDKA was also first with a regularly scheduled church service in January, 1921 as well
as first with the broadcast of a Professional Baseball Game between the Pirates and
Phillies in August of the same year.

By 1946 KDKA was still broadcasting the “Farm Hour News” every weekday morning at
six along with a “full service” format inlcuding news, sports interviews, and
play-by-play coverage of the Pirates, Penquins and Steelers.
In the late 50’s KDKA began blending top forty music into their format and the
battle of Pittsburgh was on.

But with the help of its powerful TV outlet, KDKA (Channel 2), Clark Race was able to stay ahead of KQV in spite of the fact that KQV was rocking around the clock while KDKA was airing live sports events.

By the late 60’s and 70’s KDKA and KQV were joined in the top forty battle by two
other AM rockers, 13Q and WIXZ. But the 50,000 watt KDKA continued to dominate the Pittsburgh market, as it does today with a 24 hour News-Talk format.

Bob Shannon,1972
Some of KDKA’s great personalties have included Clark Race, Rege Cordic,
Terry McGovern, Buzz Brindle, Jack Armstrong and, Bob Shannon, heard here on the station’s 53rd anniversary.

At the time, Shannon was working at both KDKA and WIXY Cleveland. He went on to do mornings at KDWB Minneapolis/St. Paul and afternoons at KHJ and KFI Los Angeles.

Bob Shannon, 1972

Welcome to the new ReelRadio!

This site is now operated by the North Carolina Broadcast History Museum. 

We want to thank the board of ReelRadio, Inc. for their stewardship since the passing of the founder Richard Irwin in 2018.  It has not been easy and they have maintained the exhibits for future generations to enjoy.

I met Richard Irwin, aka Uncle Ricky, when we were freshmen at East Carolina University.  We both had worked at local stations in our hometowns.  No one was more passionate about radio, especially Top 40 radio, than my friend Richard. 

Our goals with this site are to preserve the exhibits and make them available free of charge for people to enjoy.  Over time, we hope to add some airchecks to the site.  This will not happen immediately.  Time and resources will determine the future of new exhibits. 

Many thanks to the web folks at the Beasley Media Group for countless hours of work.  Again thanks to the board members of ReelRadio, Inc. for their faith in us. 

Richard Irwin’s hope was that his site would live on long after his passing. He said, “I hope REELRADIO will survive as my contribution to the ‘radio business’. The business is allowed to forget me, but the business should never forget the great era of radio that we celebrate here”.

We remember Richard and we thank him. If you enjoy this new site, we would appreciate a contribution. We hope you enjoy the new ReelRadio!

Board of NCBHP
North Carolina Broadcast History Project