Bob West, KGGI-FM Riverside, CA. March 19, 1980 (scoped) (0:10:29)

Scoped
… Your Free gas station …
This Exhibit ‘SCOPED (10:29)[Description by Uncle Ricky, contributed by Eric Rhoads]

For those not familiar with Southern California (like the majority of REELRADIO subscribers) the Google® map above shows a suggested route (approximately 192 miles) from Neverland Ranch (A) to Riverside, California (B), the home of KGGI-FM, where consultant Jerry Clifton installed one of his first rhythmic CHR formats.

On this aircheck, we are treated to an official Clifton bounced-whisper layover (Continuous CONTINUOUS music MUSIC), a standard feature of his consulted stations. And, sadly, there are some music-to-music segues here as well. Nothing to say? What station was that? Well, lots of recurrents and oldies, and in early 1980, that was nice.

Bob West is your PM drive host. Bob went on to program one of the last gasps of KROY-FM (Sacramento, CA.) in the later 1980s, and WPGC (Washington, D.C.) after that. In more recent times, Bob has continued to work with Mr. Clifton programming Hispanic Hip-Hop formats in Texas.

On this day in Riverside, Bob was helping his listeners connect with The Sheik to win gasoline. What a helpful guy! Bob had a friendly, energetic delivery, but as a PD and consultant he did very little air work after KGGI. He mostly taught baby deejays how NOT to talk between records.

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Welcome to the new ReelRadio!

This site is now operated by the North Carolina Broadcast History Museum. 

We want to thank the board of ReelRadio, Inc. for their stewardship since the passing of the founder Richard Irwin in 2018.  It has not been easy and they have maintained the exhibits for future generations to enjoy.

I met Richard Irwin, aka Uncle Ricky, when we were freshmen at East Carolina University.  We both had worked at local stations in our hometowns.  No one was more passionate about radio, especially Top 40 radio, than my friend Richard. 

Our goals with this site are to preserve the exhibits and make them available free of charge for people to enjoy.  Over time, we hope to add some airchecks to the site.  This will not happen immediately.  Time and resources will determine the future of new exhibits. 

Many thanks to the web folks at the Beasley Media Group for countless hours of work.  Again thanks to the board members of ReelRadio, Inc. for their faith in us. 

Richard Irwin’s hope was that his site would live on long after his passing. He said, “I hope REELRADIO will survive as my contribution to the ‘radio business’. The business is allowed to forget me, but the business should never forget the great era of radio that we celebrate here”.

We remember Richard and we thank him. If you enjoy this new site, we would appreciate a contribution. We hope you enjoy the new ReelRadio!

Board of NCBHP
North Carolina Broadcast History Project