Bob James, WNBC Time Machine June 1988 (0:11:08)

… I have a sense that girl in the movie ‘Jaws’ had a real dandruff problem. She left her head and shoulders on the beach …

Surrounded by great production, nostalgic jingles and hilarious drop-ins, (with a guest appearance by ‘Al Roker’), The “Real” Bob James spends a weekend on WNBC’s “Time Machine”. But that “Time Machine” almost took him somewhere else. In the late 1970s, after having won 5 Emmy Awards for his work in Cleveland television, Bob moved to L.A. While there, he heard about a syndicated game show that was looking for a new host, and managed to get three separate auditions. They played a phony game, with Phony contestants and a phony audience. Only the result was real–or maybe that should be “Real”, as Bob aced the tryout.

It came down to our intrepid hero and one other guy. It was close, but that ‘other guy’ won. You may have heard of him. His name is Pat Sajak. And the show is “Wheel Of Fortune”. But as this aircheck proves, Bob’s loss was our gain. Because anyone can turn a letter. But it takes something far more to turn a phrase. And as you’ll hear here, not even Vanna White can beat The “Real” at that game.

Welcome to the new ReelRadio!

This site is now operated by the North Carolina Broadcast History Museum. 

We want to thank the board of ReelRadio, Inc. for their stewardship since the passing of the founder Richard Irwin in 2018.  It has not been easy and they have maintained the exhibits for future generations to enjoy.

I met Richard Irwin, aka Uncle Ricky, when we were freshmen at East Carolina University.  We both had worked at local stations in our hometowns.  No one was more passionate about radio, especially Top 40 radio, than my friend Richard. 

Our goals with this site are to preserve the exhibits and make them available free of charge for people to enjoy.  Over time, we hope to add some airchecks to the site.  This will not happen immediately.  Time and resources will determine the future of new exhibits. 

Many thanks to the web folks at the Beasley Media Group for countless hours of work.  Again thanks to the board members of ReelRadio, Inc. for their faith in us. 

Richard Irwin’s hope was that his site would live on long after his passing. He said, “I hope REELRADIO will survive as my contribution to the ‘radio business’. The business is allowed to forget me, but the business should never forget the great era of radio that we celebrate here”.

We remember Richard and we thank him. If you enjoy this new site, we would appreciate a contribution. We hope you enjoy the new ReelRadio!

Board of NCBHP
North Carolina Broadcast History Project