… comin’ out of your radio, baby …
The Mighty 690 is in a slightly mellow mood, fitting for the day after
Christmas (December 26, 1968 – notice the custom holiday promo.) Some DJ
inflections are very reminiscent of Buzz Bennett in an aircheck from ‘TIX earlier in 1968.
By this time in the life of ‘TIX, most of the earlier bells and whistles are
totally gone  no more accent reverb, no more spine-tingling news sounders
(compare to the Ed Ripley 1962 exhibit
in the Repository). We are left with a very simple no-frills format for
20/20 News which purports to be “professional journalism in New Orleans” (rival WNOE used that exact slogan in its newscasts earlier in the 60’s). The famous TIX jingle signature is ever-present.
Bobby Reno passed away on Monday, October 10, 2016. He was 72.
[Additional by Uncle Ricky]
Newsman Scott Hodges features sound from the Apollo 8 lunar fly-by, an important milestone in the Apollo program. A few of the musical selections are surprising. The very unusual Coca~Cola spot with Jay and the Techniques is as fat on the bottom as the records, which are quite a bit
bassier than the shrieking acapellas. And I never knew that John Fred (of and the Playboy Band) was a native of New Orleans